DAYTONA BEACH, Fla. (FOX 35 WOFL) - The Hard Rock Hotel opened the doors to its new resort in Daytona Beach on Tuesday.
The seven-story building has more than 200 rooms and features a vast collection of music memorabilia. Hard Rock curators said they tried to design the hotel to fit the beach-front location and the style of Daytona, while also bringing in the company’s signature, up-scale presentation.
The hotel features several pools, outdoor bars and gathering space, a restaurant, and will soon include a spa and kids’ club.
Guests are also greeted with a “guitar menu” at check-in where they can select a guitar and amp to have and use in their room during their stay or a turntable and records.