Orlando apparel company raises money for shooting victims selling socks

- People all over the world are putting their best foot forward to help victims of the Pulse nightclub shooting. But a small Orlando company has one of the more unique fundraisers going. FOX 35's Tom Johnson shows you how Rock 'Em Apparel is stepping up.

Rob Starkman's "Rock 'em" apparel is a company on the rise. They make colorful branded socks for 25 different major colleges plus 20 NBA and MLS teams including Orlando City. 

After the Pulse nightclub shooting the apparel company developed Orlando United socks and those socks have quickly taken off. 

100 percent of sales will go to the OneOrlando Fund. 7 days after creation nearly $9000 worth of Orlando United socks have sold. 
Rock 'em Apparel's goal is $10,000 and when they reach it they plan to give the OneOrlando fund a check, but they say they'll keep raising money and selling the socks as long as people keep buying them.
If interested in getting a pair please visit ROCK 'EM APPAREL, ORLANDO UNITED SOCKS.


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